Eray Eroğlu
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● Sample ad campaign · AI fashion film

Alfateks

Alfateks is a textile brand. In November 2025 I made a sample campaign to show the brand my approach: starting from a single phone photo of its purple coat hanging on the production floor, I turned it into a 19-second fashion film worn by one consistent virtual model.

1phone photo
7scenes
19 snfashion film
Client
Textile brand
Period
Nov 2025
My role
Creative director, designer, video editor
Scope
Concept and scene designVirtual modelProduct fidelity and retouchingFashion film editing
Tools
Photoshop Canva Illustrator Premiere Pro After Effects Nano Banana Gemini Veo Flow
Project showcase11 pieces · Click to enlarge
01

Goal

The only image I had was a phone photo of the coat on a mannequin on the production floor. My goal was to tell the same product in the language of a fashion brand’s campaign, while keeping the coat’s lilac tone, double-breasted collar, belt and buttons true to the product in every frame.

02

Virtual model

First I created a face and a full-length reference that suit the brand, so the same person appears in every scene and the campaign reads as one shoot rather than a mosaic of different models.

03

Scenes

I built simple, architectural frames in a grey studio, against a beige wall and on a white cube, and used movements such as a walk, a twirl and a close-up of the collar to show how the coat drapes and how the fabric looks. I generated the scenes with Nano Banana, corrected the coat’s colour, collar and buttons to match the product in Photoshop in every frame, then animated the frames with Veo.

04

The edit

I cut the clips into a 19-second fashion film with music, closing on the logo set over the collar close-up.

Fashion film

November 2025 · 01 pieces

Scenes

November 2025 · 07 pieces

Stills from the film.

Virtual model

November 2025 · 02 pieces

Before / after

02 pieces

The brand’s phone photo first, then the frame from the film.

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